Senior Housing Assistance Group (SHAG): Event Marketing Direct Mail Campaign

Date
Category
Census Building
About This Project

Challenge

A geographically challenged, affordable rental community needed to complete a 400-unit lease up.

Solution

We created a direct mail campaign that would not go unnoticed by personalizing the recipient’s name in whipped cream on the cover.

Results

Generated a substantial number of tour leads and move-ins, using a very affordable and warm offer. Won the 2011 National Mature Media Gold Award for the Direct Mail category from the Aging Services of America organization.

Please call us at 888-776-5135, email ideas@3rdplus.com or schedule a quick meeting below. We are excited to work with you!

Schedule a Meeting.

Schedule a 30-minute meeting with us or call 888-776-5135 to learn more. We look forward to working with you!